Over 50 crore (500 million) Indians are now using smartphones, a 15 percent increase from 2018 primarily due to brands like Xiaomi and Realme which continue to bring new users to the ecosystem, a new report said on Thursday. According to market research firm techARC, India had 502.2 million smartphone users as of December 2019 (the country is now the second-largest smartphone market globally after China and ahead of the US), which means over 77 percent of Indians are now accessing wireless broadband through smartphones.
The other strategy is to offer accessories and other connected electronic devices like smart TVs and smart speakers.
